2021
Five Times When Data is Not Your Friend While digital data has become an increasingly important part of our lives (also used to improve organisational systems/decisions), there are times when data is not your friend. Read on to learn…
Five Times When Data is Not Your Friend While digital data has become an increasingly important part of our lives (also used to improve organisational systems/decisions), there are times when data is not your friend. Read on to learn…
Analysing the Past to Predict the Future As business owners and marketers, we have likely asked the question “How do we investigate and understand the past so that we can confirm our predictions for the future?” Predicting the future is…
Do all Brands Need Social Media? It is no secret that over the past decade social media usage has skyrocketed. As of the fourth quarter of 2019, Facebook reported over 2.5 billion monthly active users making it the most popular…